Online Community Marketing Process
Our Online Community Marketing service is a process. The very first step in our process is a free consultation where we will work through our proprietary discovery checklist to identify key factors about your business and your customers that will effect your online marketing strategy and implementation. Once we have identified your business' key online success factors, we will initiate a 6-step process that will help you realize greater revenue potential by demonstrating clear value to your customers.
Our 6-Step Online Community Marketing Process
- Analysis - We will audit your existing website code and architecture to evaluate your unique situation.
- Strategy - Based on the initial consultation and analysis, we will create a custom strategic marketing plan that meets your online needs.
- Content - We will analyze your website content, keyword optimization and make page-by-page recommendations for content and business listing profiles.
- Implementation - Using best practices, we will implement on-and-off page search engine marketing tactics including: local search marketing, social media management, content/link building, reputation management.
- Measurement - We will establish meaningful metrics and implement monitoring and reporting tools.
- Management - Because this is a revolving process, we will continue to make ongoing optimization tweaks and changes and identify any future opportunities.

There is another important aspect of our process that you should be aware of.
We only work with one business in any given business sector in your community.
So if you own a restaurant, you are the only restaurant we will work with in your community. Likewise, if you are a plumber, you are the only plumber we will work with in your community or house painter, the same holds true. This gives you a distinct advantage over your local competition.
Why do we limit our process? Because of the degree which we immerse ourselves into your business and your competition’s online activities, we believe it would create a conflict of interest to work with one of your competitors.
If you are looking for a quick fix - there is none.
But, if you are looking for a someone you can trust to work with you to establish a solid foundation for getting new customers through the Internet, then we should talk.
